We are seeking a Head of Brand and Marketing to join our Engagement Team at the Motor Neurone Disease (MND) Association. This role is pivotal in building the Association’s brand and developing a marketing strategy that amplifies our impact for those living with and affected by MND.

You will be a powerful advocate of the strategic importance of a strong, aligned, and consistent brand. You will be responsible for the delivery of integrated marketing campaigns that maximise the Association’s ability to raise income, provide services and win support for campaigns to make life better for people living with and affected by MND. Achieving clear goals and providing leadership and direction to the marketing and brand teams.

Collaboration is key – you’ll work closely with internal stakeholders, including our Head of Communications, to enhance our visibility through targeted campaigns and public awareness-raising activities. Ensuring our external-facing activities feel coherent and coordinated, supporting the building of the brand and the success of our products and services.

Your responsibilities will include developing annual marketing and content plans, overseeing the development and delivery of multi-platform content. You will lead integrated marketing campaigns and an audience-first approach to enable insight-driven marketing activities to evidence our impact, ROI, and drive engagement.

Building relationships is at the core of this role. You’ll engage with senior stakeholders to promote the importance of brand strategy in achieving our organisational objectives. Additionally, you’ll empower our marketing and brand teams, encouraging creativity and innovation to deliver work with measurable results.

Monitoring and evaluating performance metrics will be crucial in refining our strategies and demonstrating impact. You’ll manage the marketing and brand budget, ensuring resources are allocated to maximise outcomes.

This is a fantastic opportunity to join the MND Association at a transformative and exciting time! Apply today to be part of a forward-thinking and dedicated team.