Fee:  Proposal from the freelancer

Purpose of Engagement 

Compassion in World Farming is seeking a senior campaigns and advocacy freelancer/consultant to provide short‑term support to our Global Campaigns Teams across our priority campaigns.

As part of this opportunity, the freelancer/consultant will help to strengthen CIWF’s capacity to deliver ambitious campaigns at a pivotal time, supporting major legislative opportunities around cage bans, live exports, and food system transformation across the globe. You will need to bring creative leadership and hands‑on execution to help drive public mobilisation, deliver innovative tactics, influence policy environments, and grow our partner networks.

Key Objectives

1. Shape and deliver our campaigns, with a focus on dismantling animal welfare harms within factory farming , primarily across our END.IT, End the Cage Age and Ban Live Export programmes.
2. Drive high impact public mobilisation around  our core vision, ending cruel systems and accelerating a shift to humane, nature-friendly  farming.
3. Strengthen global coordination, ensuring the campaigns work of our country offices across Europe, the UK, the US and South Africa is unified, timely and strategically aligned.

Scope of Work & Deliverables 

Design & Delivery of High Impact Campaigning 

• Provide expertise in shaping the campaigns’ creative direction, narrative, messaging and public-facing identity.
• Translate animal welfare objectives into compelling campaign propositions that resonate across global audiences.
• Identify strategic moments, political windows and public mobilisation opportunities essential to the success of ‑each campaign.
• Build and guide campaign plans that highlight key animal welfare issues such as cages, live transport, slaughter standards and high risk species (e.g. fish).
• Lead the development of supporter actions, digital mobilisation, public campaigning tactics, and storytelling outputs that bring our campaigns to life.
• Provide guidance on creative assets, public actions, and external agency work where required.

Advocacy Alignment

• Ensure campaigning supports and amplifies CIWF advocacy efforts, including:
  1. Legislative timelines in the EU and UK
  2. Welfare revision packages
  3. Lobbying opportunities around food system transformation, cage bans, live export prohibitions, and fish welfare
• Advise on integrating policy arguments into accessible, persuasive public narratives.
• Strengthen relationships with NGOs, coalitions and movement partners.

Cross-Team‑ Coordination

• Ensure clear alignment across teams involved in campaigns (Communications, Campaigns, Research & Policy, EU, Food Business, International Affairs, EU & Fundraising).
• Help maintain coherent and timely internal briefings, action trackers, messaging frameworks, and campaign calendars.

Monitoring & Insight

• Provide targeted campaign analysis, performance recommendations and strategic insights to inform real-time decision‑ making‑.
• Where requested, support preparation of senior briefings and summary reports for leadership.

How to Apply & Key Dates:     

If you’re ready to make a global impact, we’d love to hear from you. Please submit your Proposal, CV and a cover letter outlining how you meet the Person Specification, ensuring to include your day rate or fee structure as part of your application. To help support a fair and unbiased recruitment process, we kindly ask that you do not include a photo in your CV.

Application Information:   

• Start Date: Immediate / ASAP
• Cut-off Date: Applications will be reviewed on a rolling basis until the opportunity is filled.
• Interviews: Arranged promptly via Teams; further discussions as needed.

No agencies please.   

If you require any adjustments during the recruitment process, please let us know, we’re always happy to support candidates during the recruitment process.

About Compassion:

Compassion in World Farming International is a leading global organisation working to end factory farming. Founded in 1967 by British farmer Peter Roberts, we’ve spent over 50 years driving change, successfully campaigning to ban cruel practices such as barren battery cages, veal crates, and sow stalls across the UK and Europe.

Our work combines advocacy, campaigning, and collaboration with policymakers and businesses to promote animal welfare and sustainable food systems. We envision a future where animals are treated with compassion, and farming supports both people and the planet. To learn more about our mission, culture, and opportunities, please explore our Candidate Pack, and Careers Page.  

To comply with legal requirements in the UK and internationally, all applicants must be able to demonstrate their right to work in the country where the role is based.   

Compassion in World Farming is absolutely committed to providing equal opportunities for everyone regardless of their background.  We value diversity and live experience and acknowledge the underrepresentation of people from certain backgrounds, both within our organisation and across the sector.  We welcome applications from underrepresented groups, whether these be of ethnicity, gender, identity, religion, physical ability, sexual orientation or other.